Business Intelligence

10 Steps in Doing Business Intelligence

steps in doing business intelligence

Businesses need to gather information from all sources. This is not only to build up a solid understanding of their business but to aid in decision-making. Gathering this information will also provide insight into organizational processes and the people who are running those processes.

This will help businesses become better organized and more effective. In addition to gathering information, it’s also important to retrieve it quickly and put it to use.

Step One: Ensure you’re collecting relevant data. 

Data needs vary greatly from one organization to another depending on their specific goals. Before spending time or money implementing any new technologies into decision-making processes, make sure you know what types of questions need answering upfront. A Business Intelligence System (BIS) with data entry features can help you to start collecting that data.

Step Two: Outline what available data you have. 

Once you have the relevant data, it’s important to start taking a closer look at it. This means digesting what is available and then further distilling it into a more manageable form. Often, this can be done by sorting data into categories or through the use of pivot tables and charts.

Step Three: Define how you’ll define success. 

Business intelligence is not just about finding answers; it’s also important that users understand how their performance impacts the overall business as well as how they can improve upon current processes for increased productivity and profitability.

Step Four: Improve your information architecture. 

The goal of improving the information architecture of Business Intelligence (BI) is to provide a structure for the data that will make it easier to find, understand, and use. The first step is to gather all of the data and put it into a central location. This can be done in a number of ways, such as creating a data warehouse or adopting a document management system, such as Paradigm Interactive’s VisualApps Suite™.

Once the data is centralized, it is important to organize it in a way that makes sense. This can be done by creating categories or folders, or by using tags. The idea is to make it as easy as possible to find the information you need when you need it.

Step Five: Make sure you have the necessary resources in place.

As any good IT professional knows, when it comes to technology projects there are never enough qualified resources available. Even if your organization has all the best intentions of how they plan on using this data once collected and organized, finding time during already busy workdays for BI initiatives can be difficult without adding more bodies to an existing workload. So, it is important to have the right people and a BI partner that can help you. It’s worth noting that utilizing a BI tool with automation features can also help you reduce the strain on your teams.

Step Six: Assign accountability. 

Data is only useful if someone takes ownership over its collection, accessibility, and overall use within decision-making processes across departments. No matter how much information exists or how quickly it becomes outdated, if no one steps up to take responsibility then most likely nothing will ever get done with that data.

bi tools

Step Seven: Develop a strategy for implementation.

Having access to all this data is useless if your organization can’t figure out how best to use it for decision-making processes.

Business Intelligence (BI) is the process of transforming data into actionable knowledge. In order to effectively implement BI in an organization, it is important to develop a strategy for doing so. The following steps can help you create such a strategy:

1. Assess your current data landscape. This includes understanding what data you have, where it is located, and how it is currently being used.

2. Establish business requirements. This involves identifying the specific needs and goals that you hope to achieve with BI.

3. Define your target audience. Determining who will be using the BI tools and what they will be using them for is critical in ensuring that the tools are effective and meet everyone’s needs.

Step Eight: Establish a timeline.

Setting realistic short-term goals is key to a successful business intelligence initiative. In the short term, your team should focus on meeting specific objectives and gathering the data necessary to make informed decisions. medium-term goals should include developing a strategy for implementing your findings and long-term goals should be focused on sustaining the improvements you have made.

Step Nine: Get management buy-in and funding.

 A strategy/roadmap is only as good as how well the organization plans on following through with its implementation. This process may require a significant amount of time and resources from individuals across departments. Without some form of executive backing, there’s little chance these initiatives will get very far off the ground.

Step Ten: Communicate your findings. 

When it comes to business intelligence, it’s essential to be able to share your findings with others in a way that is easy to understand. One way to do this is by using data visualization. Data visualization involves the use of graphs, charts, and other images to represent data. This makes it easy for people to see patterns and trends in the data.

Another way to communicate your findings is by writing reports. Reports should be clear and concise and should include all the relevant information. It’s also important to make sure that your reports are easy to read.

Finally, you can also use presentations to communicate your findings. Presentations should be well organized and should include a variety of different types of information. It’s also essential to be clear and concise when giving a presentation so that all the important information can be easily understood.

Business Intelligence

What Is the Purpose of Business Intelligence in a Business?

purpose of business intelligence tools

Business intelligence (BI) is a term that has been used in different ways by different people. At its core, BI is the process of transforming data into knowledge so that it can be used to make better decisions. This can be done in a variety of ways, including through the use of dashboards, reports, and data analytics. BI can help businesses to make better decisions by providing insights into how customers are behaving, what products are selling well, and where the business is making money and losing money. BI also helps to highlight problems and issues that arise within a business. In short, BI increases the decision-making capabilities of a business as well as its employees by giving them proper insights into various aspects of the business operation.

Business Intelligence Software for Businesses

In most cases, BI is done using software that can be accessed over the internet. There are a number of different types of BI software on the market, and many businesses will use a combination of these tools to get a broad view of their business operations. Some common examples include:


Dashboards allow users to track specific metrics without going through reams of data. This makes it easier for people to determine whether a business is on track to achieve its goals.


BI software allows you to easily create reports that can be used as often as needed. These reports can be generated for specific individuals or they can be generated to provide information to the entire business.

Data Visualization

Data visualization is a fancy term that refers to graphs and charts that are used to analyze data in an easy-to-understand format. These visualizations help businesses make decisions by highlighting trends and offering insights into how different factors may be impacting one another.

business intelligence software

Some common purposes of business intelligence are the following:

-To make better decisions

-To increase efficiency

-To improve competitiveness

-To understand customers and markets

-To detect fraud

-To uncover new insights

-To motivate change

Business intelligence is a category of technologies used to analyze data, create reports, and present data in an effort to make better decisions. It’s primarily focused on analyzing structured data, rather than unstructured or semi-structured data.

Business Intelligence Software Vs. Traditional Software 

Traditionally, businesses would use software like Microsoft Excel to analyze data and make decisions. BI tools are designed to better help businesses see the big picture of how different factors impact one another. Businesses also have more control over what they can do with their data using BI software than they would be using traditional software, which makes it easier for them to achieve their business goals.

For companies that want to improve their decision-making and increase their analytical capabilities, BI software can be a useful tool. It allows users to see the big picture of how their business is performing so that they can make better decisions about where to take it next. In addition, because most BI tools have been designed with ease-of-use in mind, businesses may find that using them is much simpler than they would have imagined.

For more information on business intelligence, including how you can use it to make better business decisions, Paradigm Interactive is here to help you.

Business Intelligence

What You Need To Know About Business Intelligence Systems

“Business intelligence system” is a broad term that refers to the set of processes, techniques, models, processes, and models used by corporate enterprises to analyze an organization’s data. Business intelligence systems give detailed, historical, and current views of organizational operations. It helps make better decision making and efficient management of organization resources such as people, capital, equipment, and information. In this article, we will explain the value of organizational intelligence, how to create it, and also give you examples of several types of software which fit into the BIS paradigm.

business intelligence tools

Organizational Intelligence Tools

organizational intelligence tools

Organizational intelligence is a general concept that refers to the ability of a company to understand and use its data in order to make better decisions. It can help a company be more efficient and effective in how it operates. Using organizational intelligence also helps a company better predict and plan for the future of the company. The more data that is available, and the more it is used by decision-makers, the more it will help a business make better decisions – which will lead to an overall improvement in business performance.


•Uses data in order to make better decisions

•Plans for the future of the company

•Relies on decision-makers using the data they receive

•Helps improve business performance

Value of Building Organizational Intelligence

Organizational intelligence helps you to do your work better. It also helps you learn how to organize your time and space more. It is the key to success.

Organizational intelligence (OI) can be defined as:

OI = (information + integration + gaps) / time

Here, information is customer and market insights; integration is using this insight to create new products, services, and business models; and gaps are areas of opportunity that can be exploited to build competitive advantage. The value of OI is that it helps you do your work better and exploit opportunities in a timely manner.

OI can be developed by building four key capabilities: acquiring customer insights; using these insights to generate new products, services, and business models; identifying market opportunities for growth through insight-driven experimentation; and executing the resulting ideas quickly and effectively. In addition, companies also have to establish a culture where information sharing is encouraged, and the organization as a whole is open to change.

How OI Helps Businesses

The value of OI has been well documented in practice: it has been shown to be a key driver for successful strategy execution, revenue growth, differentiation from the competition, and the ability to innovate.

OI helps you do your work better by providing insights to make informed decisions. It also helps you exploit opportunities in a timely manner and gain a competitive advantage over others.

In order to successfully execute a BI strategy, organizations need to have a high level of organizational intelligence. This involves having the ability to understand and make use of the internal and external information that is available to them. Key drivers behind successful BI strategy execution are 1) The ability to collect and analyze data effectively, 2) The ability to manage change effectively, and 3) The ability to create a shared vision and common goals.

It increases the likelihood of correctly identifying emerging trends (e.g., for product development), satisfying customer needs (e.g., for customer service), or capturing market opportunities (e.g., for pricing). Organizational intelligence also enables the effective leveraging of customer information across functions, business units, and geographies to allow the integration of multiple perspectives into new products, services, and business models that generate revenue growth.

Business Intelligence Tools

The most critical component of a successful business intelligence system is having a good BI tool. A good BI tool can help form the basis of effective organizational intelligence. Business intelligence tools gather, organize, analyze, and transmit business data supporting the management’s strategic and tactical plans. They are built on a foundation of current and past research and practice.

Business intelligence tools and systems facilitate the processing of organizational data and information, especially financial data. They integrate the business with information science, technology, and operational science. The cross-pollination of business intelligence tools with data analysis helps facilitate an organization-wide business intelligence. Below, we dive into a few different types of software that can be used with a BI tool to create a comprehensive Business Intelligence System.

What is a Business Intelligence (BI) spreadsheet? 

A BI spreadsheet is a highly specialized spreadsheet that integrates business data, business intelligence, and mathematical and statistical analysis. It is usually designed for easy analysis and modification.

A business intelligence spreadsheet is a spreadsheet that is used to store data and information about a business. The spreadsheet can be used to track sales, profits, and losses; as well as customer information and contact details. The spreadsheet can also be used to store inventory data, including the type of product, the quantity of the product, and the selling price of the product.

Business intelligence spreadsheets can be used for many different business applications, such as:

Inventory Management and Control

If there is more than one location of the retail store, each location can then have its own inventory spreadsheet that will provide an up-to-date inventory of what products are available at each location; this allows the business owner to know which products need to be shipped from the central warehouse.

Sales Data

If there are multiple salespeople or sales agents, they can each have their own spreadsheet that will provide sales information about the type of product sold, how many were sold, and the total price of each sale. This not only provides accurate data about what is being sold but also allows for sales information to be synchronized across all locations.

Order Forms

If customers are required to fill out order forms before they can purchase any products or services, then the order form itself can be stored in a template spreadsheet. The business owner can create multiple templates for different types of orders, such as wholesale orders or retail orders.

Price Sheets

If there are different price sheets for the different types of products being sold by the business, then each price sheet can be stored in a spreadsheet template file for easy access. This also allows multiple users to open and edit multiple templates at once using our BI spreadsheet feature.

Often, organizations overcomplicate spreadsheets because they have an insufficient business analytics system. Spreadsheets should only be used for displaying and analyzing data in a tabular format and by themselves will not cover all BI usecases. For example, charting capabilities in a spreadsheet are very primitive and inflexible. So although spreadsheets can be an essential part of an organization’s toolbox, it is not recommended to use them in place of proper business intelligence tools.

enterprise resource planning system

What is an enterprise resource planning (ERP) system? 

An ERP is a set of products and services designed and implemented to run an entire business efficiently. Therefore, ERP can be an important business tool that can improve a company’s efficiency. An ERP system is made up of four key components:

  • Integration and Enterprise Resource Planning (ERP),
  • Integration and Electronic Data Management (EDM),
  • Enterprise Resource Planning Software (ERP Software), and
  • Information Technology Assurance (ITA).

These components work together to provide a complete view of the supply chain.

Most ERP solutions today lack modern reporting and dashboard capabilities, so it’s important to note that an ERP by itself won’t give your business a comprehensive set of visual analytics. Therefore, even if an ERP is in use within your organization, it’s still important to use it alongside a business intelligence tool that is capable of visualizing and displaying data in a more interactive manner. A proper data management strategy will allow you to extract data from the ERP and other data sources into a set of actionable insights.

relational management system

What is an e-commerce web analytics system? 

Web analytics systems, also known as web analytics applications, are computer programs designed to collect and present user activity on the internet.

This information is often used to derive the behavior patterns of targeted users and assist in establishing best online practices for businesses.

An e-commerce web analytics system is a software system that helps merchants track and analyze customer behavior on their eCommerce websites. It can help identify areas of improvement for the website, as well as track how effective different marketing campaigns are in driving traffic and sales.

An eCommerce web analytics system typically includes the following five modules: Acquisition, product performance, customer engagement, user behavior, and site search.


Merchants can use an e-commerce web analytics system to track how effective the various acquisition channels are in driving traffic and sales to their websites. This module can help merchants track their marketing campaigns across different channels, such as social media, paid search, and organic search.

Product Performance

Web analytics systems can help merchants identify the products that are most popular with customers by showing which products are getting the most traffic, sales, and customer reviews. Merchants can use this information to adjust their product mix, improve the design of popular products, and make sure the right product information is displayed on their websites.

Customer Engagement

E-commerce web analytics systems can help merchants measure customer engagement with specific products by showing how many times a product page was viewed before purchase, how much time customers are spending on each product page, and even the customer journey from one website page to the next. Merchants can use this information to pinpoint product pages that need improvement, as well as optimize their marketing campaigns and website design for their most engaged customers.

User Behavior

An e-commerce web analytics system allows merchants to track how users are navigating through their website by reporting what products they viewed before leaving a page without making a purchase. Merchants can use this information to identify the pages that need improvement and make improvements to these pages, while still allowing customers who have abandoned a product page to complete their purchase if they return later.

Site Search

An e-commerce web analytics system gives merchants valuable insight into the keyword phrases that customers are using on their website when searching for products. Merchants can use this information to optimize their product pages with the right keywords, which will lead customers directly to the products they are looking for.

How do merchants use e-commerce web analytics systems to improve conversions?

E-commerce web analytics systems give merchants insight into how users are interacting with their websites so they can adjust everything from product design to site navigation to marketing campaigns for maximum conversions.

What is a customer relationship management (CRM)? 

customer relationship management

Customer relationship management, or CRM, is a business intelligence system that uses sophisticated analytics and databases to understand who buys what, when they buy it, and why. This information helps a business identify its customer base and develop strategies around those users.

In addition, CRM analytics allows businesses to better serve their customers by identifying opportunities in other markets that the company may not have considered. For example, a business may determine that a specific demographic buys more of a particular product than others, allowing the company to market more effectively.

software service tools

What is a business intelligence SaaS tool? 

The convenience of having a BI tool online is having easy access to business intelligence in your web browser. Software as a Service (SaaS) applications such as Paradigm Interactive VisualApps Suite™ provide businesses access to extensive business intelligence capabilities online. This type of software is ideal for any business, especially small business owners who do not have the budget to build their own applications.

Using a SaaS tool allows businesses to manage and maintain all aspects of their business from the comfort of their desk.

An effective business intelligence system is a vital tool in the modern-day world. It can be used for developing strategies around specific demographics or markets not previously considered by the company. SaaS software also makes it easy for small businesses without a lot of capital to get started with BI and give them access to systems they would otherwise have had no way of affording at any price point!

Business Intelligence

A Guide to Becoming a Business Intelligence Analyst

Business intelligence analysts are professionals who use their skills and knowledge of data management and analytics to work on projects that benefit their company’s decision-making processes. For example, they may be responsible for gathering, cleaning, analyzing, and visualizing data, developing metrics, providing guidance to management, or building custom reports.

BI analysts need strong analytical skills and excellent oral and written communication abilities to communicate with stakeholders at all levels of an organization. It would help if you also enjoyed taking the initiative and working independently.

a business analyst thinking

What is A Business Intelligence Analyst?

Business intelligence analysts interpret data from a variety of sources and provide insight to guide management decision-making processes. For example, they may help improve business or marketing strategies by analyzing customer behaviors or reducing costs by evaluating production processes.

In short, BI analysts make it possible for organizations to glean information that is pertinent to the company’s goals and objectives. As a result, they are critical in helping an organization improve its decision-making through effective data management and analytics.

What Skills Do You Need to Be A Business Intelligence Analyst?

business analyst working on a graph

Since BI analysts work with all kinds of data, you need to be comfortable with new technology. You are also required to have strong communication skills, good analytical abilities, and take the initiative.

Good Analytical Skills

As a BI analyst, you will need to analyze a wide variety of data and information. Therefore, you must have strong analytical skills to be successful in the role.

Strong Communication Skills

As a BI analyst, you will also need to communicate with other stakeholders in the company. Therefore, you must have excellent oral and written communication skills.

The Ability to Take Initiative

You should also possess the ability to take the initiative – this can be crucial in gathering information necessary for making informed decisions throughout the organization. Other skills that will help you get ahead include problem-solving solid abilities, and the ability to collaborate with others.

Managing Analytics and Metric Results

As a BI analyst, you may be responsible for working with stakeholders to determine metrics that are relevant to the organization. Then, you will need to implement gathering methods and reports to share your findings with others across the company.

Additionally, BI analysts help make it possible for managers at all levels of organizations, from management down to the staff to make business decisions based on data. They are also accountable for ensuring the accuracy of data used in reports.

How Do You Become A Business Intelligence Analyst?

dice stacked forming the work how
  • Earn A Degree Related to Business Intelligence

While there are no formal requirements for becoming an entry-level BI analyst, you may want to get a business or computer science degree. The emphasis of your coursework will depend on the specific responsibilities assigned to you. With experience, you can move up to more senior roles that require five or more years of work experience.

  • Go for an Internship

Internships can help you determine whether a career in BI is right for you. In addition, employers may look favorably upon candidates who have completed training, so this experience can potentially put you ahead of other job seekers.

  • Build a Portfolio

A portfolio is an essential tool that will help build your resume and show a potential employer how well you understand the role of a BI analyst. For example, you could demonstrate your knowledge by completing relevant projects or building reports that showcase your analytical abilities.

  • Get Professional Certifications

There are several professional certifications that you can obtain to improve your chances of getting hired. They will provide you with a formal validation of your expertise and experience in the field and highlight your ability to follow best practices and deliver quality results.

  • Consider Getting More Experience

You may be able to improve your chances of landing a BI analyst job by taking on additional responsibilities related to data management at your current job if possible. For example, you can use your analytical skills to help the company make better decisions. In addition, experience in project management can be helpful as well. Finally, you could take advantage of volunteer opportunities or paid internships that allow you to work with various industries and organizations.

  • Learn More About Business Intelligence

Take online courses or seek out mentors who can help you learn more about analyzing data and perform other BI tasks. There are also many training opportunities available for those entering this field which will further help you develop the necessary skills and build your knowledge base.


Becoming a business intelligence analyst is an exciting career choice for anyone looking to move into a role that uses analytical solid abilities and practical communication skills to strengthen decision-making processes. Adopting the right business intelligence tools can help you be a successful business intelligence analyst within your org.

Business Intelligence

What is Business Intelligence?

Business Intelligence is the use of data analysis to improve decision-making. This could be anything from knowing where your company’s strengths are to mapping out the competition. For any company, BI can help provide a competitive edge.

The benefits of business intelligence include:

  • Lower costs and higher revenues
  • Improved quality and service levels
  • Increased efficiency and profitability
  • Reduced risk and vulnerability to fraud or theft
  • Improved management performance
  • Employee satisfaction

The goal of business intelligence is to allow organizations intuitive access to enormous amounts of information and facilitate data analysis. The best way for an organization to achieve this goal is by hiring professionals who will ensure that it has the correct type of software in place and people with strong analytical skills who know how to work with such tools effectively.

What is Business Intelligence

What is Business Intelligence used for?

Business intelligence can be used to take past data to predict future trends for businesses. There are many applications from marketing, finance, human resources to retail, inventory management, and the list goes on. Companies with good business intelligence are better equipped to respond quickly to changing conditions, increasing profits or decreasing costs. This provides a massive advantage over their competitors.

Business intelligence typically consists of a combination of processes, tools, and applications for transforming raw data into meaningful and valuable information that can be used to facilitate better business decisions.

Business Intelligence Help Companies Make Better Decisions

Business intelligence can help companies make better decisions by providing them with the information to reduce risks and increase profits. Business intelligence also helps leaders assess their organizational performance and compare it to best practices or competitors. It provides insight into how an organization is performing so that steps can be taken to improve.

For example, business intelligence can help a company’s leaders determine whether their pricing is too high or too low and by how much. Armed with this information, they can set new prices that will increase profits. Another example is product mix optimization which allows companies to maximize their profitability by selling the right products at the right time to the right segments of buyers.

The Benefits of Business Intelligence

Business intelligence can help companies turn data into information and insight that can be used to facilitate better business decisions. Here are just a few of the ways business intelligence helps organizations:

Increase Revenue While Lowering Costs

Business intelligence can help organizations make better decisions that increase revenue while lowering costs. This is achieved through improved inventory management, customer relationship management (CRM), and price optimization.

Improve Product Development

Business intelligence can help organizations improve their product development process. This is done by using data from sales channels to understand customers’ buying patterns and preferences. The information can also shorten the time-to-market by informing engineering which features should be developed or improved before a product launch.

Increase Sales Efficiency

Inventory management, CRM, price optimization – these are just a few processes that business intelligence systems can help improve and increase sales efficiency for an organization. In addition, business intelligence software can provide real-time access to current and historical data, leading to insights within a company’s sales cycle.

Improve Decision Making Across the Organization

Business Intelligence empowers employees across organizations with up-to-date information so they can make better decisions. With access to this information, managers can provide direction without micromanaging employees.

Business Intelligence Helps Analyze Your Customer’s Behavior

Business intelligence allows organizations to analyze the behavior of their customers. This can improve customer service, increase sales, or help bring in new kinds of revenue. For example, business intelligence lets retailers build profiles of their customers based on items purchased and combine that with demographic information, which provides insights into who their buyers are and what they want.

Improves Management and Employee Satisfaction

Business Intelligence technology can share information across an organization, so everyone is on the same page and working towards the same goals. It also provides a more effective way for managers to track their teams’ progress and provide feedback. In turn, employees feel better supported and more satisfied with their jobs.

Use Business Intelligence to Create Actionable Intelligence

Given the benefits outlined above, it’s hard not to justify an investment into Business Intelligence technology. Adopting BI will give you improved visibility, help you grow your business with actionable insights, and even help you outpace your competition by giving you an understanding of areas of improvement.